Website Design & SEO Services To Boost Visibility
Building a solid foundation for better performance
Strengthen your website copy with keyword research & competitor analysis
Get a website that works with on-page SEO
Affordable website packages for small NZ businesses

NZ Web Design & SEO Services That Won't Cost The Earth
A website is your digital storefront, working 24/7. When done well, it becomes one of your most influential digital assets. To achieve the best results, it should reflect your brand, include relevant information, be search engine-optimised, and user-friendly.
At Spread The Word, I build affordable, customer-focused websites to generate leads. And as an SEO copywriter, you get persuasive, keyword-rich content as part of the package.
Interested in a new website? Ask about my new collaboration with one of Whangārei's most well-established website developers.
Did You Know?
Google and AI prefer sites that are easy to read and navigate
WordPress Websites
I also now collaborate with a Whangārei-based Website developer.
On-Page SEO
You get on-page SEO with every new website built.
Construction Niche
Save time and energy by using a versatile copywriter with years of industry experience.
DIY-Friendly Websites — Built for Long-Term Success
I edit and design simple, service-based websites on Rocketspark — a trusted, easy-to-use platform with excellent customer support — right here in New Zealand. It's ideal for business owners who want the freedom to manage their own websites, without the headache.
Rocketspark makes it easy to update your own content and integrates seamlessly with tools like Mailchimp, Google Analytics, and Xero.
Your website will be built with clear messaging, strong calls to action, and your customers’ pain points in mind — so it doesn’t just look good, it helps convert visitors into enquiries. Plus, I’ll set you up with solid on-page SEO from day one, giving you a strong foundation for long-term growth.
Simple 3-Step Process
1. Consultation & Brief
After our initial discovery call, we meet or chat to discuss your business needs and strategy. A client brief is an important part of the process.
2. Build & Review
Once the structure and design concept is signed off, I build the custom website. The draft review process includes two sets of revisions.
3. Go-Live
Only when you are 100% happy do we go live with your new website. Training is available if you plan to manage ongoing edits yourself.
Small Business Websites & SEO Services
Clear, Optimised, and Built With Purpose — From Content to Clicks
COMING SOON! New WordPress website packages - I now collaborate with a Whangārei website company. Enquire now.
Custom Kickstarter
New Website: start at $1,995 + GST
Package includes:
Customer-focused website design
New domain free (1st year only)
One-page website (scrolling)
Essential SEO & keywords
Main competitor keyword analysis
Mobile responsive design
User-friendly navigation
Two sets of revisions
Perfect for: Startups or landing pages, incl. copywriting, or save $295 if copy supplied.
Business Growth
New Website: start at $3,495 + GST*
Package includes:
Customer-focused website design
Copywriting services
New domain free (1st year only)
3 pages
Essential SEO & competitor analysis
Mobile responsive design
User-friendly navigation
Two sets of revisions
Perfect for: Small businesses or charities with a lower budget and fewer page requirements.
Premium Boost
New Website: start at $4,495 + GST*
Package includes:
Customer-focused website design
New domain free (1st year only)
Up to 5 pages (extra P.O.A)
Copywriting services
Essential SEO & competitor analysis
Mobile responsive design
User-friendly navigation
Two sets of website revisions
Perfect for: Small service-based businesses needing a better online presence.
WordPress Websites
If you prefer a WordPress website, I work alongside a well-established website company in Whangārei.
Packages start at $3500 + GST and include website hosting and basic on-page SEO.
Is this one right for you?
Optional Extras
Keyword research.
Competitor analysis to gain insight into better-performing keywords.
Editing services (if you supply the wording for your website pages).
Stock photos or Canva graphics.
Monthly website support, including new pages and blogs.
Payment Terms - RS
50% deposit on acceptance of the quote.
25% payment before go-live.
Balance due 4 weeks after go-live.
Site handed over once full payment has been made.
Payment terms differ for WordPress websites.

Perfect for: businesses needing quality content for better SEO.
Extra Website Pages: Fill the Gaps & Strengthen Your Online Presence
If your website hasn’t been touched in a while — or only covers the basics — chances are you’re missing opportunities to rank.
AI and Google favour websites that go deeper. So consider individual service pages and cover the topics your customers are already talking about and searching for.
Whether it's a blog, FAQs, or simply building on your core services, adding quality content helps you:
Show up in more searches
Build trust with your audience
Keep people on your site longer
If your current content feels a bit thin, let's change that. I’ll help you uncover the gaps and create content that not only adds value — but works harder to bring customers in.
Extra Website Page - Priced from $199 + GST per page (discount for multiple pages)
Website WOF Audit: Cost-effective review for a better online presence
Is your website underperforming — but you’re not sure where to start? That’s where I come in.
My Website WOF is an overall review designed to identify key issues affecting your website's performance. It covers:
Visual aspects
Structure and UX
Content strategy
Fundamental on-page SEO
You'll receive simple step-by-step instructions that you can action yourself, or I can work alongside your developer for an additional fee. Does not include writing any SEO elements.
Website WOF - Priced at $395 + GST

Perfect for: businesses with an underperforming website.

Perfect for: anyone who wants to improve their ranking online.
SEO Audit: Building a solid foundation by adding on-page SEO
While SEO covers several technical aspects, my audit focuses on on-page SEO — the content and structural elements Google and AI assess first when evaluating your website. Many sites go live without this essential optimisation, which can affect how easily you’re found online. Hence, my key focus.
My audit includes:
Keyword research and competitor insights
Recommendations for content structure and H1 tags
Writing SEO-friendly page titles and meta descriptions
Once finished, you’ll receive a clear report outlining all the updates your developer needs to improve your site's visibility. If you'd like support, I can also project-manage the process (an additional fee applies).
SEO Audit - Priced at $450 + GST
Keyword Research: Boost visibility with industry & competitor analysis
AI-powered search has changed how we rank online. It’s not just about keywords anymore — it’s about intent. To compete, you need content that answers real questions using the language your customers actually use when searching.
At Spread The Word, I take a smarter approach — using premium SEO tools to analyse your competitors and uncover keyword opportunities based on real data, not guesswork. Modern search — from AI to Google — is about understanding meaning, not just keywords. Your own data can also be the key!
Research - Priced from $149 + GST

Perfect for: businesses wanting to boost their online visibility.
Frequently Asked Questions
What’s included in your website analysis?
My website analysis (also called my website WOF) includes a full review of your overall website design, aesthetics, structure and on-page SEO. I look at the following:
Identify gaps in on-page SEO best practices?
User experience (UX) - is it easy to navigate?
Does your website align with your brand and ideal customer
Do you have quality content?
You'll get an actionable list of improvements, some of which I can help you with.
My recommendations are to ensure your website has a solid foundation with on-page SEO and offers a great user experience (UX) to improve your conversion rates (turning browsers into buyers).
How can I improve my website’s visibility on Google?
Start with a user-friendly, fully optimised website that loads fast and includes high-quality, keyword-rich content. Then layer on core SEO tactics — including on-page, off-page, and technical SEO. I can help with the first two.
Your social media presence (like LinkedIn, YouTube, and reviews) can also support visibility through engagement signals. And if you're targeting local customers, don’t overlook your Google Business Profile — it’s one of the most effective free tools for ranking locally.
Keep in mind, organic SEO competes with SERP features like ads, videos, and AI answers — so visibility is about more than being on page one. I can help you find the right SEO mix to give your business the best chance of standing out.
What is SEO and why is it important for small businesses?
SEO (Search Engine Optimisation) is the process of improving your website so that it ranks higher in search engine results, such as Google, Bing, or DuckDuckGo. For small businesses, SEO helps attract more local customers, increase traffic, and compete online withoutpaying for ads.
There are three main types of SEO:
On-page SEO: Optimising your website content, keywords, images, page titles, meta descriptions, URLs, page structure, schema.
Off-page SEO: Building backlinks & Google Business Profile helps increase your credibility online.
Technical SEO: Improving site speed, mobile usability, and how your site is indexed by search engines.
Great SEO balances what search engines need with what users want. If your site loads fast, reads clearly, and offers real value, you're already on the right track. I can help design an on-page SEO strategy tailored to your business and your goals.
What is keyword research and why does it matter for SEO?
Keyword research is the foundation of great SEO content. It helps you understand what your ideal customers are typing into Google (or AI tools) so you can create content that ranks and converts.
Good keyword research includes:
Search intent – what people are really looking for
Search volume – how many people search for it
Difficulty – how hard it is to rank for
Opportunities – what competitors are missing
Click potential – are results crowded by ads, snippets, or local packs?
With AI now influencing search results, context and clarity matter more than ever. Smart keyword research ensures your content is relevant, discoverable, and aligned with what your audience actually wants.
What does website copywriting cost and what’s included?
Website copywriting pricing depends on factors like word count, research needs, and keyword integration.
Typically, one webpage copy costs $295 + GST, but the final price varies based on the amount of content you need.
If you don’t have keywords ready, I can perform keyword research for an additional fee. This includes analysing your top competitors to uncover keyword opportunities that will help your page rank better.
Every project starts with a free discovery call to understand your goals and see if we’re the right fit. Feel free to reach out anytime!
How do I know if my website needs an SEO audit?
Not all websites are built equally. Many look great but miss important SEO elements—especially on-page SEO, which helps improve your search rankings.
My on-page SEO audit includes a detailed review of your website’s content, usability, and page speed. You receive clear, actionable points to enhance your online presence and provide your site with a stronger foundation to attract more visitors.
SEO can feel complex, so if you’re unsure whether an audit is right for you, please don't hesitate to get in touch. I’m happy to explain how SEO works and how my audit can help your business grow.
Boost Your Business
Quality, keyword-rich copy and SEO are the keys to a better online presence.
Words have power, so make yours count!