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Website & SEO Services to Get Your Business Found

Helping you attract and convert online visitors to grow your NZ business

  • Boost your visibility with on-page SEO

  • Get better results with website and competitor analysis

  • Keep Google and AI happy with fresh content

Website Optimisation Services That Won't Cost The Earth

Think of your website as a virtual storefront, working 24/7 to promote your business. But just having a website isn’t enough. Optimisation is essential so visitors can find you, enjoy their experience, and take action.

Often, key elements that impact a site's performance the most (like on-page SEO) don’t come standard. That’s why my focus is on optimising your website to help attract visitors and generate leads.

Ready for a new website or an upgrade? Let's chat.

Custom WordPress Websites That Perform

Clear, Optimised, and Built With Purpose — From Content to Clicks

Affordable Small Business Websites

Looking for a new website?

I’ve partnered with an established Whangārei company that specialises in WordPress websites. Together, we create professional sites that are mobile-friendly, SEO-ready, and optimised for conversions.

Your new website will also be:

  • Optimised for speed and usability

  • Secure with daily backups and regular updates

  • Easy for you to update and manage yourself

Plus, you won’t be left on your own. I’ll guide you through the client brief to make sure we capture everything we need to showcase your business and win more customers.

Infographic highlighting the benefits of my custom wordpress website packages

Small Business WordPress Website Packages

Clear, Optimised, and Built With Purpose — From Content to Clicks

Online Kickstarter

New Website: $3499 + GST

Package includes:

  • Up to 5 pages (negotiable)

  • Mobile responsive design

  • Basic on-page SEO

  • One contact form

  • Optimisation of up to 25 photos

  • Two sets of revisions

  • Choose from their custom templates

  • You supply the final text*

Perfect for: Small businesses on a budget who want a website that works.

Online Premium

New Website: $4,499 + GST

Package includes:

  • Up to 10 pages (negotiable)

  • Mobile responsive design

  • Custom-designed website

  • Basic on-page SEO

  • One contact form

  • Optimisation of up to 25 photos

  • Professional copywriting included

  • Two sets of website revisions

Perfect for: Kiwi business owners who want an effective online presence.

Optional Extras

You can choose from the following:

Upgrades:

  • Writing your website copy*

  • Additional photos for website

  • Email setup

  • Domain names

  • Photographer referrals

  • Custom Canva graphics

  • Keyword & competitor analysis

  • Blog writing services

Each website requires a 12-month website hosting agreement.

Website Audits & Optimisation Services

Cost-effective Solutions for Boosting Your Online Visibility

Is Your Website Underperforming?

Practical advice to help your website do its job better.

Not getting enough enquiries? Do you get traffic but lack conversions? My Website WOF pinpoints what’s holding your site back — from design and usability to the on-page SEO elements that help you get found on Google.

Your website analysis covers:

  • Design/Content: Is your site polished and clear?

  • Structure/Usability: Can people find what they need easily?

  • On-page SEO: Are missing elements affecting visibility?

My audit gives you a clear, step-by-step report with actionable tasks to improve performance and visibility. I can also support you (or your developer) in making the changes.

infographic highlighting an underperforming website
maree gately, small business digital marketing consultant

Upgrade Your Website Copy

Fill the gaps and strengthen your online presence.

AI and Google favour websites that provide in-depth information and answer queries customers are already searching for.

Whether it's an SEO-friendly blog, FAQs, or simply building on your core services, adding quality content helps you:

  • Show up in more searches

  • Build trust with your audience

  • Keep people on your site longer

If your current content feels a bit thin, let's change that. I’ll help you uncover the gaps and create content that not only adds value, but works harder to attract and convert online visitors.

Keyword & Competitor Research 

Boost visibility with results-focused analysis.

Google and AI-powered search engines continue to evolve. It’s no longer enough to focus solely on keywords; today, it's about search intent and how well your content answers the real questions your customers are asking online.

To turn visitors into leads, your website needs to first show up in the right searches — and that's where I come in.

I use premium SEO tools, competitor insight and your own website data to uncover opportunities to strengthen your online content to improve visibility.

infographic highlighting target audience for competitor and keyword research

Frequently Asked Questions

What’s included in your website analysis?

My website analysis (also called my website WOF) includes a full review of your overall website design, aesthetics, structure and on-page SEO. I look at the following:

  • Identify gaps in on-page SEO best practices? 

  • User experience (UX) - is it easy to navigate?

  • Does your website align with your brand and ideal customer

  • Do you have quality content? 

You'll get an actionable list of improvements, some of which I can help you with.

My recommendations are to ensure your website has a solid foundation with on-page SEO and offers a great user experience (UX) to improve your conversion rates (turning browsers into buyers).

How can I improve my website’s visibility on Google?

Start with a user-friendly, fully optimised website that loads fast and includes high-quality, keyword-rich content. Then layer on core SEO tactics — including on-page, off-page, and technical SEO. I can help with the first two.

Your social media presence (like LinkedIn, YouTube, and reviews) can also support visibility through engagement signals. And if you're targeting local customers, don’t overlook your Google Business Profile — it’s one of the most effective free tools for ranking locally.

Keep in mind, organic SEO competes with SERP features like ads, videos, and AI answers — so visibility is about more than being on page one. I can help you find the right SEO mix to give your business the best chance of standing out.

What is SEO and why is it important for small businesses?

SEO (Search Engine Optimisation) is the process of improving your website so that it ranks higher in search engine results, such as Google, Bing, or DuckDuckGo. For small businesses, SEO helps attract more local customers, increase traffic, and compete online withoutpaying for ads.

There are three main types of SEO:

  • On-page SEO: Optimising your website content, keywords, images, page titles, meta descriptions, URLs, page structure, schema.

  • Off-page SEO: Building backlinks & Google Business Profile helps increase your credibility online.

  • Technical SEO: Improving site speed, mobile usability, and how your site is indexed by search engines.

Great SEO balances what search engines need with what users want. If your site loads fast, reads clearly, and offers real value, you're already on the right track. I can help design an on-page SEO strategy tailored to your business and your goals.

What is keyword research and why does it matter for SEO?

Keyword research is the foundation of great SEO content. It helps you understand what your ideal customers are typing into Google (or AI tools) so you can create content that ranks and converts.

Good keyword research includes:

  • Search intent – what people are really looking for

  • Search volume – how many people search for it

  • Difficulty – how hard it is to rank for

  • Opportunities – what competitors are missing

  • Click potential – are results crowded by ads, snippets, or local packs?

With AI now influencing search results, context and clarity matter more than ever. Smart keyword research ensures your content is relevant, discoverable, and aligned with what your audience actually wants.

What does website copywriting cost and what’s included?

Website copywriting pricing depends on factors like word count, research needs, and keyword integration.

Typically, one webpage copy costs $295 + GST, but the final price varies based on the amount of content you need.

If you don’t have keywords ready, I can perform keyword research for an additional fee. This includes analysing your top competitors to uncover keyword opportunities that will help your page rank better.

Every project starts with a free discovery call to understand your goals and see if we’re the right fit. Feel free to reach out anytime!

How do I know if my website needs an SEO audit?

Not all websites are built equally. Many look great but miss important SEO elements—especially on-page SEO, which helps improve your search rankings.

My on-page SEO audit includes a detailed review of your website’s content, usability, and page speed. You receive clear, actionable points to enhance your online presence and provide your site with a stronger foundation to attract more visitors.

SEO can feel complex, so if you’re unsure whether an audit is right for you, please don't hesitate to get in touch. I’m happy to explain how SEO works and how my audit can help your business grow. 

Boost Your Business

Quality, keyword-rich copy and SEO are the keys to a better online presence.

Words have power, so make yours count!